Branding for business leaders in build mode™

You're visionary. You’re ambitious. You’ve built a solid reputation.

Your work has a positive impact on the people and the communities you serve. Success on your next project means you can continue doing what you love again and again with even greater impact.

But maybe it hasn’t been all smooth sailing to the finish. Misaligned goals. Different priorities. Partners and disciplines with different agendas solely focused in their own areas of expertise. The experience ends up inconsistent and falls short of its value potential.

What you need is someone who can:

  • Understand your language

  • Build a connected experience

  • Align key stakeholders

  • Keep business objectives top of mind

  • Match your level of expertise in design, development, and building with expertise in branding

Your advantage is your brand

Grow your reputation with an elevated brand that reaches its full potential.

Kenny Isidoro operates as MUDEO

MUDEO is a multidisciplinary design office that bridges the gap between building, branding, and business.

I’ve trained and practiced as an architect, before venturing into business development, then establishing an expertise in branding and experiential design.

I can help you where these disciplines intersect — to create connective experiences, elevate your vision, and aim for your highest value.

Capabilities

Discover the possibilities

  • Project discovery:
    Immersion into your brand and insight into your goals, challenges, market, and industry

    Research:
    Qualitative and quantitative research through industry audits, market data, interviews, and more

    Workshop facilitation:
    Interactive workshops with key stakeholders and focus groups

Define your ambitions

  • Brand strategy:
    Framework that defines your purpose, people, position, and personality

    Brand architecture:
    Organization of the perceptive relationships between parent brand and sub-brands, products, and services

    Naming:
    Creative brainstorming, due diligence, and name solutions for your brand, product, or service

Develop your future

  • Brand identity:
    Visual elements including logo, typography, color, and imagery

    Copywriting:
    Tone of voice and messaging that aligns with strategy and speaks to targeted segments

    Brand guidelines:
    How-to guide for you and partners to reach your audience, express your personality, and effectively position through every touchpoint

    Graphic design:
    Applications of the brand through graphic communication in print or digital

    Experiential design:
    Application of the brand through spatial and environmental solutions like signage design, wayfinding, exhibit design, programming, and journey mapping

    Creative direction:
    Creative direction and collaboration for interior design, architecture, art, digital, and motion

Deliver the tangibles

  • Marketing applications:
    Development of brand assets that support your marketing efforts

    Brand launch support:
    Brand training, campaign planning, event marketing, or asset production to support your brand management

    Manufacturing support:
    Coordination with production partners, adherence to design standards, and quality control of implementation

If these services sound like what you might need, take the first step to elevate your vision and brand.

What’s at stake?

Without an intentional brand, you might face:

  • Disappointment — because those you serve feel their experience is disconnected and inconsistent

  • Lost revenue — because people don’t have a high perceived value of your brand

  • Stunted growth — because you fell short of expectations

  • Stagnant reputation — because you didn’t capitalize on your next opportunity

What’s the better alternative?

Choosing to invest in your brand, you’ll get:

  • Love — because you understood who you serve, how to meet their needs, and they love you for it

  • Increased margins — because your brand is perceived as unique, differentiated, and more premium than competitors

  • Exponential growth — because you’re compounding success on your past successes

  • Enhanced reputation — because you’ve elevated your performance and continually proven yourself

Ready to invest in building your brand?

Fill in the form below and I’ll reach out to book a call.